MWC 2023: FOUR DAYS OF GREAT TECHNOLOGICAL PROPOSALS

SBS confirms its international excellence in the sector of accessories dedicated to smartphones and tablets with the first novelties of 2023 exhibited during the trade fair Mobile World Congress, an event eagerly awaited by global technology leaders because it showcases the industry's elite and generates job opportunities.
Once you arrive at the stand - Hall 7 Stand C31 - you can immediately breathe an air of innovation and international appeal, but although the triumph of technology is evident, the focus is always on people.

In the Energy category, the experience gained in the sector and the constant search for new techniques allow us to offer cutting-edge, high-performance solutions that are at the same time very practical and versatile. Our aim? To satisfy customers driven more and more by the desire to have modern devices.
To this end, in 2023 we will be expanding our entire Energy range which will be well-represented by the E-nergy line mainly dedicated to green energy. The renewable source of the solar panel already expands the range of products with low environmental impact in line with our corporate values and the latest consumer needs.

The portable solar panel is ideal for outdoor activities: a valid alternative in the absence of a power bank or a source of electricity. The USB-A ports deliver power at 10.5W each and ensure simultaneous charging of 2 devices. The compact dimensions, the design conceived for outdoor use and the two carabiners for attaching it to a backpack allow it to absorb solar energy and charge outdoors.
The 150W power station - thanks to the USB-A, USB-C ports and the 100W DC and AC sockets - can charge up to 6 devices at the same time (smartphones, tablets, smartwatches, speakers, earphones, laptops, MacBooks or small appliances that require power up to 100W). It stands out for its small size and practical handle which make it easy to carry. It can be recharged using a 12V car socket, a power outlet or through solar panels. It is equipped with an LED spotlight, ideal for illuminating the surrounding environment, and an LCD screen that indicates the remaining battery percentage, the activation of the AC socket and the functioning of the DC socket.
The solar power bank - either 10,000 or 20,000 mAh - gives the opportunity to choose how to power the accessory: using sunlight or electricity. In the first case, the panel on the back can produce enough energy to charge the device up to 50%; in the second case, the USB ports are used.
The 5000 mAh graphene magnetic power bank completes the E-nergy range: small, light, durable and very powerful. Graphene, an ultra-efficient conductor of energy, ensures that the charger does not overheat or deteriorate even during the fastest charges and the most intense use.

The launch will be made gradually on a large scale and expectations for a wide appeal are high: the concept of green energy makes us more and more proud of the environment that we have been protecting for years.
Attention to the theme of sustainability could not be missing in the Audio range: the Solar Twin Kobo TWS earphones have a multipurpose base that can be used in standard mode by inserting them in the charging case or in solar mode as an ideal solution in case of emergency, when there is no energy source (just place the base in the sun or near light sources to have them ready to use after 6 hours).

Stage after stage inside the stand, you will also find everything you need for fast charging. The following new accessories are good examples of this:

36W, 45W, 65W and 120W Wall Chargers made with GaN technology i.e. with gallium nitride semiconductors. This material has many advantages over silicon and can be used to make smaller transistors, resulting in smaller chips. GaN can handle higher power levels, charges faster than traditional GaN and is more efficient, so it doesn't waste energy. This accessory is, therefore, extremely small in size, but very powerful. Power Delivery technology guarantees high charging performance and safety while being ultra-compact. Its special style makes it practical and, regardless of which way you plug it in, there will be no difficulties with the cable.
Wireless station which powers up to 5 devices simultaneously. It features 2 USB-A ports, 2 USB-C ports and 1 wireless charger. The USB inputs are covered by a separate cable management casing: practical openings keep cables separated from each other and prevent tangling. Intelligent Charge, Power Delivery and Automation Detection technologies make it flexible, while the design enhances its compactness.

In terms of innovation, we also stand out with the JAZ collection which, in earphones, puts the emphasis on ENC technology - Environmental Noise Cancellation - as a filtering system that manages the surrounding noise: this accessory automatically recognizes annoying buzzes and background noises when making calls. Ambient sounds are eliminated so that the caller hears the conversation with total clarity and without external interference. Three TWS earphones in particular:

Rooky: the sophisticated, ergonomic shape makes them ideal ideal for regular use throughout the day. They have touch controls for music and calls. Their operational range of 10 m from the audio source allows full freedom of movement; consecutive use for up to 5 hours is assured.
Chanè : winning combination between technology and design. It has a distinctively refined fabric headband that we have revisited by including a denim version to meet the taste of young people; the colourful weave, its distinctive feature, makes these earphones a truly charming accessory. They can be powered by the 400 mAh case and can be used for up to 4 hours on a single charge. Dual Leader technology allows the use of Chanè both in stereo, i.e. in pairs, and in mono, i.e. one earphone can be used while the other is recharging (avoiding battery waste).
Maks: they stand out for their ANC technology which, when activated, eliminates almost any background noise. So you can totally immerse yourself in listening to your favourite tunes without any disturbance. You can also deactivate this function to use them as normal earphones. By double-tapping the left headset, you can activate the transparency mode and be more aware of outside sounds such as city traffic. With the built-in high-definition microphone you can hear the caller very well and thanks to the ENC technology, the voice will always be crystal clear. When you download, after 5 hours of music and calls, it will be possible to have them back to 100% working in about an hour by placing them inside the 300 mAh case.

At the stand, it will also be possible to check out for yourself the other novelties of the JAZ collection in the category speaker . Highlight include the Witcher20 and Witcher100 accessories, both characterised by easy operation and sound reproduction up to 10 metres with a stable connection; this means they are perfect for livening up parties with friends, for enjoying films and music in total relaxation and, thanks to the microphone port, also for karaoke evenings. In addition, the integrated LED light sets the right mood at all times. They differ, in proportion to the power, for the music listening time (from 2.5 to 5.5 hours) and for the IPX certification (5 or 6). In addition, Witcher100, thanks to TWS technology, can connect to another identical speaker and amplify the sound even more.

Within the exhibition, each space illustrates our technical and style offering to the fullest; moreover, it represents to all intents and purposes the needs of any end-user target group.
Therefore, we could not fail to give a prominent place to Case&Me, the brand that follows dogmas of elegance and uniqueness for the wearer and is becoming increasingly popular among young people. Speaking of trends, not everyone immediately thinks of the accessories for smartphones and tablets that we invariably use. However, precisely because we can no longer do without them, a large slice of the generation Z and Millennials audience chooses them not only for their technical specifications but also their design.
Following this thought, in line with the growth of the brand, we have renewed our catalogue with an accurate customization process , proposing:

Amelie collection. Soft protective covers in soft PU leather with a microfibre-lined interior, in an elegant, minimalist design. The loop at the base of the cover can be used to attach any of the accessories from the same collection: from eco-leather pendants, to small chic and playfully colourful chains, to woven fabric wrist straps. You can choose and match the cover and compose your own look. In particular, the faux leather pendants are versatile and universal: Charm , in the shape of a heart, can for example also become a handy key ring thanks to the practical carabiner.
Gummy Bag, made from soft shiny material, is a fashionable handbag designed to be worn cross-body or carried by hand. The removable shoulder strap can also be used as a neck chain for smartphones by inserting the appropriate tag, included in the package, between the phone and the cover. You can also show off the version with iridescent nuances: the effects of light and colors make it a must-have with which to shine and differentiate yourself.
Bond Cases are protective covers in TPU with a practical, adjustable and removable strap. It can be worn around the neck or over the shoulder, thanks to the interlocking mechanism that allows you to easily hook or unhook the strap: a perfect combination of protection, trendy nuances and functionality.
The magical world of Snoopy and Peanuts expresses a unique and authentic style with which we want to celebrate the importance of friendship, the uniqueness of each one and the freedom to dream and be yourself. We find the Wonder case for Airpods which is a protective cover made of TPU, solid and pleasant to the touch. The practical flap with a hole offers an extra guarantee: the base is powered without removing it from the case. It is also compatible with wireless charging. The coiled, spring-loaded strap lets you attach the case to backpacks, purses, and belts, or wear it on your wrist. Then we have Snappy Holders, which can be used as a ready-to-use stand or as a support for selfies, thanks to their secure, comfortable grip.

We are pleased to be able to show branded products for the first time at this trade fair Puro of the Modena-based company we acquired in September 2022.
The brand has always been known for its ability to understand customer needs, with a particular focus on Apple products, and for its ability to differentiate its style.
In fact, at the stand, we will be presenting a series of accessories that well represent their mission. The pastel shades (including very trendy lilac and pink) give the exhibition an elegant and captivating atmosphere; the protagonists of these palettes are:

Drinkme water bottle - 500 and 750 ml - in a glossy coating with 7 colour variants, it has a practical silicone bottle stop that facilitates a secure grip. In addition to the compact design, it is made of stainless steel which makes it perfect for maintaining the temperature inside. It is also BPA free thus ensuring the absence of bisphenol A inside.
Accessories compatible with the MagSafe technology. Cover in soft silicone and internal microfibre in 2 colours; 2 in 1 wallet case where the MagSafe cover is easily removable and the flap has 3 card slots and 1 pocket for money; ultra slim wallet case compatible with MagSafe charging and featuring 2 card slots plus a cash pocket. Wireless charger with an output of 7.5W, it has an aluminum body and an alignment of magnets for faster charging using a MagSafe cover. 4000mAh power bank which in addition to being ultra-thin (only 1 cm thick), also has a self-activation function, i.e. it starts charging while the iPhone is connected. Quick charging cables made of liquid and soft silicone which makes them strong, flexible and tangle-free. Wireless car holder with an aluminium frame and silicone pad, can be fixed to most vents, easy to assemble, with 360° rotation and with USB-C cable included in the package.

The exhibition area dedicated to Puro also includes an innovative aspect concerning two important ones technologies :
GAN technology present in small and powerful wall chargers – 20, 30, 35 and 65 W – created for smartphones, tablets and laptops.
ANC technology that within the TWS headset is aimed at active noise cancellation. Total playtime is up to 20 hours on a single charge, and multi-function touch buttons allow you to easily control music and calls. The 30 cm USC-C cable included in the package is very convenient.

The smart travel line by Puro is equally appealing:
Byday backpack available in several colours: a functional, resistant and elegant product. Versatile for everyday use, made to fit seamlessly into everyday tasks, yet durable and practical enough for outdoor pursuits. The fabric finish contains recycled material and is splash-proof. There are multiple pockets, including a side pocket ideal for bottles, a secret pocket at the back and multiple internal compartments (including a secure laptop band). It also features a practical external USB port that allows recharging on the go.
Scudo case made with recycled material: Sleeve is an ultra-slim, soft-to-the-touch universal protective case with a locking system for laptops; Scudo Sleeve Plus - for Apple Notebooks up to 13", MacBook Pro up to 14", Apple Notebooks up to 15", MacBook Pro up to 16" - with an ultra-slim profile, gives a touch of elegance and practicality emphasized by the adjustable shoulder strap and shoulder protection. It's also splash-proof.

The route inside the stand is a special location that releases all the charm of our values. This is an unmissable event dedicated to the tech world community to discover the latest trends together, meet by sharing experiences and experience a unique moment of discussion on the changes taking place and the most effective strategies for the future.
This year too, there will be plenty of novelties and we invite you to follow us on the website and social networks for clarifications, insights and practical examples.