The brand case&me is taking shape more and more. A few months after its debut, given the recognition results in the market, we decided to evolve the brand identity strategy by enhancing the range to appeal to a wider audience.

At SBS innovation also manifests itself in branding strategies: we believe that in a globalised world, in order to stand out from competitors it is essential to build and then communicate one's identity in a distinctive way. This also enables us to earn customer loyalty and trust, a major corporate asset that translates into value.

SBS aims to become an increasingly sustainable company to make the world a cleaner and more inclusive place. Sustainability is at the heart of our long-term vision.

Un escaparate que refuerza el posicionamiento y la identidad de una estrategia multimarca: SBS representa la innovación tecnológica por excelencia; Puro destaca por su estilo y protecciones; Case&Me muestra una huella de estilo de vida y estéticamente de moda; JAZ creado para un audio capaz de ofrecer una experiencia sensorial emocionante.

SBS has returned to investing in the Lifestyle sector via Case&Me, a recent addition to the market that distinguishes itself thanks to a strongly distinctive imprint capable of making itself loved by customers who feel a desire that goes beyond just purchasing.