News

Power, innovation and resistance: the new LiFePO₄ power banks by SBS
Introducing the new LiFePO₄ range: energy without compromise
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SBS celebrates the future at the sixth edition of The Next
Next to you, Next to the future: innovation, sustainability and multibrand strategy with the stars of the big SBS event.
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SBS expands its line of charging accessories with recycled materials
Every 22 April, people all around the world celebrate Earth Day, taking time to reflect on the importance of protecting our planet and the roles that we can all play in building a more sustainable ...
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SBS revolutionizes energy on the move with its new FLEXI line
Innovation, practicality and safety to lead the way in smart living
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SBS S.p.A. announces the acquisition of Vivanco Gruppe AG’s Consumer Electronics business activities in Germany
SBS officially announces the acquisition of Vivanco Gruppe AG’s Consumer Electronics business in Germany, including rights to the "Vivanco" trademark and other registered trademarks of the Vivanco ...
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SBS: innovation and protection for your smartphone with HYPER —Hybrid Glass Protection and FAST SKIN services
The continuous technological evolution of SBS, a leader in the energy and charging sector, brings new solutions to the market to meet consumer needs.
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SBS AT CES 2025: Innovation, technology and style for a connected future
From innovation in energy management to smart solutions, passing through sustainable accessories and collections characterized by a modern and fashionable design. A perfect synthesis of technology ...
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TD SYNNEX and SBS Announce Strategic Partnership for Distribution of Original Google Pixel Accessories
TD SYNNEX and SBS join forces to strengthen the presence of original Google Pixel accessories on the Italian market, offering new opportunities to retail partners.
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SBS S.p.A. Acquires the International Operations of Vivanco Gruppe AG
SBS S.p.A., a global leader in the smartphone and tablet accessories industry, proudly announces the acquisition of strategic international operations from Vivanco Gruppe AG
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Energy on the move: SBS redefines mobile charging with innovative solutions
Energy on the move: SBS redefines mobile charging with innovative solutions
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PURO presents its new Matching Color line of accessories for iPhone 16 and Apple Watch: style and technology in one
Designed to perfectly match the new shades of the Apple range, PURO products combine advanced functionality and contemporary design, enhancing the user experience.
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The SBS charging revolution: new range coming soon
The new range of POWER CONTROL chargers and power banks with integrated LCDs offers a smart, safe and high-performance charging experience.
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SBS revolutionises the charging industry: new line of ultra-compact GaN chargers coming soon
Advanced performance and ultra-thin design: the charging revolution with the new GaN chargers from SBS, designed for power and portability without compromise
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SBS, Puro, and case&me present the new line of accessories for iPhone 16
With the highly anticipated launch of the iPhone 16, the world of accessories is enriched with new products designed to protect and enhance Apple's latest device.
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IFA 2024: SBS leads hi-tech evolution with innovative, trend-setting solutions
From advanced technologies to practical solutions, SBS offers cutting-edge products that combine quality, design and environmental responsibility.
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WEWATER: turns daily hydration into a tasty, healthy habit
Lots of WEWATER news for the summer: water bottles, travel tumblers and 4 new infusions to enjoy the summer and refresh with style!
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JOIN THE TECHNOLOGICAL REVOLUTION WITH SBS AT THE NEXT 2024
At the fifth edition of The Next, the company will celebrate thirty years of innovation by introducing new "core" product lines to satisfy the needs of both tech addicts and mainstream consumers.
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SBS awarded Qi2 certification: a decisive advance in wireless charging
SBS is pleased to announce that it has been awarded the prestigious Qi2 certification, representing a significant step forward in wireless charging technology.
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SBS and Lock Pro: security and adventure in a single solution
The company is bringing a new level of safety and freedom to the world of sports with an innovative locking/unlocking system for smartphones, designed to adapt to every adventure and activity, from...
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SBS, THE ECO-TECH REVOLUTION: THE NEW GRS-CERTIFIED SUSTAINABLE PRODUCT LINE
The company has been awarded the Global Recycled Standard, and has created a new line of certified eco-friendly products.
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Music Hero's new soul: the sound of the future meets the style of modern life
With a stunning rebrand, Music Hero is poised to redefine the music experience landscape, staying true to its mission to connect and inspire Generation Z.
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SBS: QUALITY, STYLE AND INNOVATION AT THE MOBILE WORLD CONGRESS
The company is expanding its range of cutting-edge technology and accessories, cementing its position as a trailblazer in the consumer electronics industry.
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SBS and D3O® team up to offer a new level of advanced protection for mobile devices
A strategic partnership with the international leader in impact protection to consolidate the company's position in the protection sector.
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SBS and Vivanco: Acquisition of Austrian subsidiary completed
New acquisition, new goals in the European market
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SBS with doodroo® the protective film that recreates the paper effect
SBS expands the doodroo® range to enrich users' digital experience
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SBS and Piceasoft launch a strategic partnership for the mobile telephony sector
A collaboration that strengthens the companys’ positioning in the services sector
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E-ENERGY: the new frontier of smart and eco-friendly charging
With the e-ENERGY line, SBS offers its consumer target group the perfect solution for those who enjoy outdoor activities with the comfort of home
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SBS awarded among the 100 most sustainable companies in Italy
The prestigious Sustainability Award consolidates SBS's commitment to sustainability
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WEWATER: a new business division for SBS
The brand, which premiered at IFA 2023, promotes a new idea of hydration that combines functionality, style and sustainability
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The new frontier of charging with GaN technology
With GaN, SBS offers its consumer target audience a better charging experience for electronic devices.
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SBS successfully completes the acquisition of PURO
Together to face the growing challenges of the market
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New frontiers of innovation at IFA 2023
SBS is ready to take part in the 2023 edition of the IFA fair, one of the leading international exhibitions in the field of consumer electronics.
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Fourth edition of The Next. At SBS, all the core categories have something new to offer.
The Next, a high-profile event at SBS Cafe on 24 and 25 May, has become, over the years, a much-anticipated appointment for stakeholders in our Trade.
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PARTNERSHIP WITH PEANUTS: CO-BRANDING ACCESSORY WITH SNOOPY AND HIS FRIENDS
The brand case&me is taking shape more and more. A few months after its debut, given the recognition results in the market, we decided to evolve the brand identity strategy by en...
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SBS ACQUIRES DOODROO ®, THE PROTECTIVE FILM THAT RECREATES THE “PAPER EFFECT“
At SBS innovation also manifests itself in branding strategies: we believe that in a globalised world, in order to stand out from competitors it is essential to build and then communicate one's ide...
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GRAPHENE AND THE e-ENERGY RANGE REVOLUTIONISE THE WORLD OF ENERGY BY SBS
SBS aims to become an increasingly sustainable company to make the world a cleaner and more inclusive place. Sustainability is at the heart of our long-term vision.
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MWC 2023: FOUR DAYS OF GREAT TECHNOLOGICAL PROPOSALS
A showcase that strengthens the positioning and identity of a multi-brand strategy: SBS is the perfect embodiment of technological innovation; Puro stands out for its style and the level of protect...
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Brand new from Case&Me! Snappy Holder
SBS has returned to investing in the Lifestyle sector via Case&Me, a recent addition to the market that distinguishes itself thanks to a strongly distinctive imprint capable of making itse...
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SBS awarded among the top 100 sustainable companies in Italy
SBS is one of the 100 most sustainable companies in Italy and is among the 50 companies with the greatest ESG rating increases compared to 2021.
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IFA 2022, THE CURTAIN IS LIFTED TO REVEAL MANY NEW DEVELOPMENTS: TECHNOLOGY, ENVIRONMENT, LIFESTYLE
From the immersive sound to music icons, from lifestyle to a love for environment : here are the main topics we have announced to the market by participating in IFA, the an...
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SERPHONE, LA SOLUZIONE CHE UNISCE PIU’ SERVIZI DEDICATI ALLO SMARTPHONE
SBS S.p.A e Estendo S.p.A, aziende italiane leader nei loro settori di riferimento, hanno dato vita a Serphone, un progetto unico e innovativo rivolto al Trade.
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Technology, services, sustainability: the opportunity to meet customers in person is back at The Next
Now in its third international edition, The Next takes on a new look and provides a special opportunity to engage with trade professionals.
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INTRODUCING THE PERFECT IN-PERSON CUSTOMER EXPERIENCE: RAINBOW
SBS has always been set apart by its approach to large-scale distribution, with a consumer-oriented philosophy intended to give end users an innovative and supportive emotional experience in the shop.
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THE NEXT 2.0: GET A SNEAK PEEK OF THE NEW AUTUMN/WINTER PRODUCTS AT THE SBS CAFÉ
After months of preparation, on 22 and 23 September, the curtain will rise on The Next 2.0, an exhibition format experimented for the first time last year to present the new autumn-winter coll...
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IT'S TIME FOR THE MOBILE WORLD CONGRESS
On the streets of Barcelona, the air once again carries the scent of technology and innovation.From Monday 28 June to Thursday 1 July 2021 the Mobile World Congress will be taking place, which...
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SBS changes the look of your device. Skeen is here.
The range of services offered by SBS is extended with the arrival of Skeen, a printer that allows you to create custom protective films to be applied to the back of your smartphone.
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SBS S.p.A. RECEIVES ISO 9001:2015 CERTIFICATION
SBS SpA strives for constant improvement. To this end, the company has now gained UNI EN ISO 9001:2015 Certification for the “Design, development and sale of products for telecommunicatio...
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