Company
The Story
Founded in 1994 in the province of Novara (Italy), SBS is an international benchmark in the field of accessories for smartphones and tablets. SBS products are known for their creative design and blend seamlessly with the innovation of cutting-edge solutions that meet diverse market needs.
People are at the core, guiding the needs and development of the product lines.
This is the philosophy that led SBS to develop various accessory ranges, starting with smartphone protection and expanding into areas such as sports, gaming, audio, and photography. A story of success, projected more and more towards the future in terms of technology, design, branding, and customer satisfaction.
1994
Three partners found SBS, starting to produce and sell cell phone batteries from a garage.
1996
The company moves to a small laboratory in Armeno, in the province of Novara (Italy), to cope with production growth.
1999
SBS opens its headquarters in Miasino, reaching 30 employees and expanding the catalog to 250 references.
2002
SBS abandons battery production to focus on the growing smartphone accessories market.
2009
The company opens up to international markets, beginning to expand beyond the Italian borders.
2011
The Storti family acquires 100% of the share package. The same year marks the birth of SBS Spain.
2013
SBS Switzerland is born, consolidating the company's role among the main players in the European market.
2016
The expansion continues with the opening of SBS Germany.
2018
SBS inaugurates SBS France, strengthening its presence in key markets.
2019
The new automated logistics hub is inaugurated and Fast Skin is launched, the
first service dedicated to trade.
2021
The company expands its range of services to trade and obtains ISO certification
9001 for quality.
2022
SBS expands its Miasino headquarters with 500 m2 of new offices and acquires the brand
Pure, consolidating its offering.
2023
International growth continues with the acquisition of doodroo and
Austrian branch Vivanco.
2024
SBS celebrates 30 years of success and acquires the license to use the Vivanco brand
2025
Acquisition of the UK and Swiss branches of Vivanco
Values
INNOVATION
We are attentive to technological progress, to the search for new designs and to the evolution of fashions. A history of successes increasingly projected towards the future in terms of technology, design, image and customer satisfaction.
SUSTAINABILITY
Environmental protection and attention to people's well-being are two values that have long guided our business. In recent years, we have increasingly worked to reduce the environmental impact of our activities in a tangible, measurable and concrete way.
TAILOR MADE APPROACH
We create and design the different product lines without ever forgetting the philosophy that has led us to be a point of reference in the smartphone and tablet accessories market. The person is the fulcrum that guides the needs and development of the product lines.
COMMITMENT
We build lasting relationships based on loyalty, listening and involvement. We generate value through business choices guided by the ability to understand the needs of stakeholders.
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